Getting new customers may seem challenging, but building a loyal customer base has even greater challenges. How can you turn new customers into loyal customers who then become your brand advocates? You may assume that providing excellent customer service is all you need to do. While excellent customer experience is essential, more is required to …
Getting among the top rankings in local search results requires optimizing your Google My Business (GMB) listing. Google My Business allows you to increase your website’s visibility for free. With an optimized GMB profile, you can easily reach the most important people to your business—local consumers who are searching for the services you provide. Google …
6 Ways to Optimize Your Google My Business Listing for Local Search Read More »
Voice assistants, smart speakers, and mobile devices mean that the way people search for information has changed significantly. One of the most significant changes in the way consumers search the internet is voice search. Phrases like “Alexa can you…” or “Hey Google, tell me…” are now commonplace in most households. With so many people using …
Consistent blogging has become an essential way for small businesses to build their brand awareness. If you are a small business owner, having a blog is crucial in engaging and communicating with your customers. Creating new content for your website or social media channels also improves your rankings in search engine page results. All businesses, …
The Top 3 Ways How Blogging Drives Small Business Growth Read More »
Many factors affect the success of your business. Providing an excellent service, posting on social media, advertising, and a strong online presence are all critical. But there is one secret to being a successful business. What is it? Online reviews. What your customers say about you online is the secret to your success. Your clients …
Why Online Reviews are the Secret of Your Success Read More »
Word of mouth marketing is a powerful strategy that can help your small business grow. Not only are customer referrals free, word of mouth advertising has power. All you have to do to benefit from word-of-mouth marketing is to provide an excellent experience for your customers. Your happy customers will be willing to share their …
Ways to Grow Your Business Through Word of Mouth Marketing Read More »
It can feel so unfair. Getting a fake or negative review can sting and make you want to yell foul. But charging in hot-headed is the last thing you want to do. Let’s take a look at how to respond to negative or fake online reviews about your business on Google, Facebook, Yelp, Tripadvisor or …
ASKING SOMEONE “Can you leave me an online review?” is like asking someone “Do these jeans make my butt look big?” It’s a loaded question. If you’re wondering how to ask for reviews, it’s simple. Whether you’re after a Google, Yelp or Facebook review: Don’t ask for a review. Everyone else is saying the opposite. …
How to ask for reviews: The Starloop way to get online reviews Read More »
I’d never heard of John Fullerton or regenerative capitalism before. Back in 2001, John had resigned from a 20 year career at JPMorgan and simply wasn’t sure what was next for him. Disillusioned, he set to learning more about models relating to balanced social, economic and ecological health. Then came 9/11 and shortly after that very dark …
Regenerative capitalism: Legit model or just BS? Read More »
We had the fortune to be interviewed recently by Shep Hyken for a piece he wrote over at Forbes entitled “How To Get Hundreds Of Positive Online Reviews.” A big huge thanks to Shep for taking the time to learn more about Starloop, our one-tree-for-one-review concept and helping us get the word out. Starloop is changing the way businesses …
“Can you leave us a review on Google?” Or how about “Can you leave us a Yelp review?” These are questions you should never ask if you really want online reviews. Yes, that’s right … asking for online reviews is one of the WORST ways to get online reviews. Not to mention your online reviews are …
Why Asking for Reviews is The Worst Way to Get Reviews. Read More »
If I asked you “How important are online reviews to your business?” You might have a fast and confident answer available or you might have no idea. Business owners are falling into two distinct camps right now. Those that absolutely know their online reviews are increasingly critical to their business. And then those that have …
