Most companies are beginning to appreciate the importance of outstanding customer experience (CX). But it seems that others haven’t entirely caught up with the trend and assume that it is just a new marketing concept. Probably the first part of a CX strategy is to realize that customer experience is now part of your business …
10 Ways Customer Experience Can Boost Your Business Success Read More »
[et_pb_section admin_label=”section”] [et_pb_row admin_label=”row”] [et_pb_column type=”4_4″][et_pb_text admin_label=”Text”]The Internet has changed the way we approach marketing. Paid adverts on local radio stations and newspapers are slowly becoming a thing of the past. They are costly and almost impossible to measure the reach. As the use of digital marketing increases, so do new trends and terms are …
7 Ways to Get More Google Reviews to Increase Social Proof Read More »
Are you a small business owner who feels overwhelmed when it comes to all the Internet jargon related to growing your online business presence. SEO, rankings, stars, reviews, brand awareness strategies, reputation management, and so on. You know you want to use the Internet to gain more customers, but perhaps you aren’t too sure how …
8 Ways to Use Google My Business to Get More Customers Read More »
The right review management strategy can mean the difference between running a successful business or managing a mediocre one. Online reviews benefit companies and consumers alike. For businesses, reviews are a vital asset where they get essential feedback from customers. For consumers, reviews influence purchasing decisions and give an opportunity to shower praise on a …
Why Online Review Management is Crucial for Success Read More »
Online reviews are a critical part of consumers’ purchasing process. Nearly all people read reviews before making a final decision whether they are looking for products online or in a physical shop. Some estimates suggest that between 90 percent and 97 percent of consumers read online reviews before visiting a business. This powerful method of …
Trees are essential to the health of our planet—they are the best plants for producing oxygen and absorbing harmful CO2. Reforestation missions around the globe are helping to mitigate the impact of climate change and global warming. Planting more trees also restores natural habitats for thousands of species of animals. According to some estimates, the …
Positive online reviews are a vital factor that influences your customers’ decisions. Before deciding to buy a product or use a service, the majority of consumers check out reviews. They then base their decision on the type of reviews they read. So, having just one or two reviews—even if they are 5-star ones—isn’t going to …
7 Essential Ways to Get More Positive Reviews for your Business Read More »
Social media has enormous benefits for small, local businesses. Using social media tools gives you an easy, cost-effective way to engage with clients and expand your customer base. The majority of people use some form of social media, which means small business owners can’t afford to ignore it. Using social media as a marketing tool …
11 Ways Small Businesses Benefit from Social Media Read More »
Your online reputation doesn’t come about by accident. A company’s reputation is the result of online reviews, word-of-mouth marketing, and what customers are saying about you. The key to local business success is to develop a robust reputation management plan. In the end, your products and services are only as good as customers—and potential customers—think …
5 Crucial Steps to Develop a Reputation Management Plan Read More »
For your small business to be successful, it’s crucial to optimize your website for local search. Local Search Engine Optimization—SEO—shows search results based on the user’s location. Optimizing your website for local searches is one of the best ways you can out-rank larger competitors. If you implement your strategy correctly, your business will show up …
Secrets How to Optimize Your Website for Local Search Read More »
The coronavirus pandemic is a worrying time for many small businesses. Stay-at-home orders mean that many “bricks and mortar” establishments have seen footfall drop to zero. Even though some local governments are lifting virus lockdown orders, it may take months or years to get back to “normal.” Now, more than ever, small businesses should be …
Marketing Strategies – Small Business Survival During Coronavirus Read More »
If you run a small business, social media is an essential marketing tool that you can’t do without. Let’s face it, most of our world revolves around and depends on social media. From keeping in touch with friends on the other side of the world, potential employers checking up on employees, and even finding romance—we …
Social Media for Small Businesses – A Definitive Guide Read More »
